Reducing the cost of ExchangeDefender
I have a privilege of presenting and attending many of the industry events that we sponsor through ExchangeDefender / Own Web Now and I am always confronted with a question: “Well, company X does it for Y cents less but they don’t do or Z”; I then go on talking about our PSA integrations, about how our billing sync keeps multiple platforms from charging the clients improperly – most people tune out during this – because service providers are typically not concerned with the soft costs but only the hard cost of the feature set.
Over the past 6 months we’ve dedicated a lot of time at Own Web Now to prove that is the wrong way to think about reselling services. Why? Because everyone with the solid reporting can tell you just how expensive the process of supporting and billing clients properly is – often magnitudes more than the service itself! We’ve already covered the billing and PSA integrations extensively, part of ExchangeDefender (“7”) is bringing the business concepts and integrating the products closer to your overall goals: being more profitable by offering users self-training.
Training
Published under our white-label-brand are several videos that highlight the most frequent questions answered by our partners support. You’re welcome to download all of these and upload them directly to your web site, or link to them directly at our white brand site. The videos are shot in high resolution, are easy to understand and are very, very short.
Video: Changing Settings
Guide to accessing the admin portal, changing passwords, time zone, what happens to SPAM and SureSPAM.Video: Encryption
Guide to sending encrypted mail, general security & business etiquette, etc.Video: Sharing Large Files
Guide to sending large files, setting security & notification alerts, using document libraries in mailing lists.Video: LiveArchive Business Continuity
Guide to continuing to work and send/receive email when the Internet connectivity goes down.Video: Managing Whitelists and Trusted Senders
Guide to accessing quarantined SPAM, reviewing junk mail for false positives, managing whitelists and adding trusted senders.
All of the videos are available for download in a zip file (trainingvideos.zip, 12 Mb) and we recommend making them available prominently on your web site – your staff will be pointing your clients to them frequently.
My personal thoughts on the changing service provider landscape are no secret and I’ve been very vocal about the need to focus on features as well as bottom line expense of delivering those features on my personal blog. It is something we firmly all of us believe at Own Web Now and we’re committed to helping you become more profitable with our products in more ways than one.
Thank you for your continued support and working with us. Efforts like this would not be possible without enormous support from our partners and we’d like to extend our thanks to Jacee Dobbs (@Anchor Network Solutions) for helping us with the content suggestions. Got something you’d like to see in our products? Let us know.
Sincerely,
Vlad Mazek, MCSE
CEO, Own Web Now Corp
P.S. If you’re interested in the links to our private label site please open a support request. For obvious reasons we don’t want to have links from Own Web Now / ExchangeDefender.