ExchangeDefender Encryption Survey
As discussed on our quarterly webinar, we are rolling out an upgrade to our encryption package and adding lexicon encryption (custom dictionary), pattern matching (account, date of birth, ssn, credit card numbers, etc) and more. The standard free encryption that is triggered by the user (by putting [ENCRYPT] or [CLEARENCRYPT] in the subject) will continue to be free but the more advanced features will come at a price and we are looking for feedback on what would be the most valuable to a small business.
ExchangeDefender Encryption Survey
The whole thing is 11 questions and only 4 of them will require some creative thinking (the first 7 are all contact info). It will take you 2 minutes – tops.
Here is what we are trying to figure out.
We have no problem selling ExchangeDefender to the high end enterprise, corporate environments and organizations that have government regulators threatening them with fines. That part is easy.
What we want to target is small business that might pay for encryption as a part of it’s organizational management. Allow me to explain.
Let’s assume you just hired a sales person. They do not have a huge technical background so you want to help them by screening their outbound emails. How? Set ExchangeDefender to route their sent messages to you for approval. Before the message from them can go out you must sign of on it.
Down the road you grow and now you have lots of sales people. Instead of approving and babysitting all of them for quality control you want to just stay in the loop on the deals they are working on. So you set ExchangeDefender to copy you on all their activity. You keep a folder in your Outlook that holds every message sent by your sales staff to potential leads and don’t have to ask who they are talking to or did through CRM, you see it in front of you in realtime.
What we would like to figure out is if there is enough interest out there among small businesses to better control client communications. I know from managing a small business and dealing with lots of small business owners that the concern for data leakage is significant but is it significant enough to spend a few bucks a month to safeguard it? That’s the question I hope you can help us answer!
Please help us out by filling out the survey. We might be nice and throw you a discount on some of the encryption subscriptions in return 
Sincerely,
Vlad Mazek, MCSE
CEO
Own Web Now Corp