‘Starter Kits’ ready to help new MSPs speed up onboarding
The average sales process for B2B contains seven steps – from prospecting and targeting, to presenting services, to finally landing the sale. Here at ExchangeDefender, we completely understand how tricky the sales process can be. We created Starter Kits for each of our solutions to help our new partners get started as quick as possible. As part of our onboarding, we offer every MSP partner access to our complimentary starter guides available to view or download at any time.
What is a Starter Kit?
A starter kit includes useful information about the company, and their products and services. This guide provides a quick snapshot on a particular ExchangeDefender service, and provides helpful tidbits on how to sell the solution to clients.
Your starter kit will help you understand how a service works — including summaries of its main features, and real benefits to the client. It also offers useful insight on how to identify customers that are ready for our services. How? It provides client profile data, and offers advice on what to look for with your prospective clients. ExchangeDefender has gathered this sales data over many years of business, and has identified the main selling factors to help our partners sell easier.
Benefits of Using a Starter Kit
There are many benefits to using a starter kit to help speed up the onboarding process with ExchangeDefender. We think of our starter kits as sales enablement guides that give MSPs the right information, at the right time to help conquer opportunities with new clients. We hope to create a sense of confidence for our partners by providing helpful links to important details about ExchangeDefender services. Managed service providers will get key facts, learn about the real-world benefits of our solutions, and be able to understand selling opportunities that are available. The kit also includes technical information on each service to prepare partners to deploy ExchangeDefender for new customers.
Where to Access
We provide easy access to ExchangeDefender Starter Kits. Simply visit our Marketing page made exclusively for Partners. There, you can access marketing documents designed to help you seal the deal with the option to instantly download them. As a registered MSP, you can request to have ExchangeDefender marketing collateral branded with your own company logo for free. You can submit your request by completing the mini form at the bottom of the page – simply select the collateral you would like branded, and upload your logo.
To access ExchangeDefender Starter Kits, please click here.
ExchangeDefender Latest New Releases – Mid 2021
This summer has been hot for ExchangeDefender, like really hot. Yes, we do live in sunny Orlando, but we’re raving about our newest releases. We have been focusing on making processes easier for both our partners and our clients. “Keep it simple, stupid.”, has been our motto and we hope that our new releases are a reflection of that mantra. The uncertainty and added stress that the pandemic has caused, is what inspired us to look inside of our company, how we offer our services, and support.
We created a Desktop SPAM manager.
To be fair, we created a desktop application to manage your SPAM about ten years ago. We retired it, and decided that we needed to design a new and improved management system. The ExchangeDefender Desktop SPAM Manager is a multi-platform app that works well with Windows, Mac, and Linux. It is designed to provide users SPAM notifications. The manager lets you know when there is SPAM waiting, and allows users a secure way to access, read, reply, and forward messages. Interested in getting desktop notifications? Please open a ticket at https://support.exchangedefender.com, and we’ll send you a link!
We added Starter kits to our Marketing Collateral.
Did you know that we have a special section on our website for Marketing collateral? (www.exchangedefender.com/marketing) This page features a collection of sales support tools to help our partners sell ExchangeDefender services. We recently designed Starter Kits that provide useful information on our solutions. Whether you are a new partner, or a veteran – Starter Kits contain valuable material that can be shared with prospective clients. If you are an active partner, marketing collateral is available to you for free. You can even get your sales documentation branded with your logo. Simply visit the Marketing page, and submit your request.
We were featured on CBS, FOX, and NBC news.
Recently, ExchangeDefender was showcased on several U.S news outlets for the surge of new partnerships we are experiencing. We believe that the rise of popularity for our partner program has been due to the Covid-19 pandemic. Managed Service Providers, like most other businesses, are searching for ways to lower their costs, and boost their service offerings. Our partner program is free, and has always been free with the confidence that our clients would be able to focus on building their business. ExchangeDefender hopes to build meaningful relationships with MSPs who are seeking to build their business, while keeping IT costs down. To read more about our latest news coverage, please click here.
6 Reasons why partners love our partner program
It’s no secret, we truly believe that partner success is our success. We fully understand that we would have no business, if it weren’t for our frontline of service providers. This may be why ExchangeDefender’s partner program has a satisfaction rating of 98% for both service quality, and technical support.
Today, we’ll explore the top 6 reasons why Partners have expressed their love of our partner program versus other vendor programs.
Our partners love us.
Reason #1 – We’re fast and friendly
When our partners need us, we are there. Our technical support has one the fastest turnarounds in the industry – with just 15-30 mins after initial contact. Yes, that’s real, and we do it on the daily. Of course, some issues are more difficult than others, and require a longer resolution time. However, we are always in communication with our Partners. You can call us, email us, or submit a ticket. We use our own ticketing system called Wrkoo, and we service all support requests through the portal.
Reason #2 – No membership fees
Yes, you read that right. You pay only for what you use. We know that this is uncommon practice these days, but we like to hold true to our humble beginnings. There are no monthly, or yearly fees for being an ExchangeDefender partner. The signup and approval process take about 24-48 hours. New applications must be approved by our team, and after that we’ll get you setup with all the partner program details.
Reason #3 – Comprehensive IT solutions
ExchangeDefender offers a strong portfolio of service offerings that are comprehensive, high-quality, and relevant to today’s challenges. We offer We offer (affordable) gold-standard IT solutions that are proven effective for today’s small business needs. We boast an incredible service uptime of 99.998%. Surely, we experience less technical difficulties than most big-name brands in the tech industry.
Reason #4 – Easy service implementation and management
ExchangeDefender offers turnkey solutions to make deploying them as simple as possible. Our smart solutions are easy to implement, and to manage using our self-service admin console. You don’t have to be a rocket scientist to execute our services for your clients. We pride ourselves in having an extensive library full of helpful how-to articles and documentation to help you. Our partners also have access to technical support via our support portal. The ExchangeDefender service portal is available 24/7, and is the main platform for managing and supporting our solutions.
Reason #5 – Custom sales and marketing collateral
We provide our partners with free branded sales and marketing collateral to help MSPs acquire new clients. We believe that first impressions are crucial to winning business from potential clients. ExchangeDefender Marketing offers the right mix of both digital and print collateral to help you sell better. Our partners have full access to our marketing library that contains updated information on all of our solutions. We are able to customize any sales collateral with the logo and details of the MSP making the request.
Reason #6 – Client support software
Wrkoo is a client support software that is designed and powered by ExchangeDefender. (We actually use the same software every day.) Every partner receives Wrkoo absolutely free. We believe that our clients should not have to pay for support software, especially when managing clients for ExchangeDefender. Once you signup, your account will always be free. Click here to get started with your new Wrkoo support portal.
Redeem $5 credit, download new partner logo, and more!
Finally! We have good news to share with our partners, ExchangeDefender has some goodies for you to take advantage of this month. These opportunities are absolutely free, and are available exclusively to active resellers of our solutions. Stay tuned for upcoming announcements next month for new specials and promotions. As always, we want to thank you for your business, and continuing support!
Goodie #1 – New Official Partner Logo
As we begin to update our partner program with new and exciting features and benefits, we wanted to start with the launch of the new ExchangeDefender ‘Official Partner’ logo. This is a company first, and we are thrilled to offer our current partners, a logo that they can add to their portfolio, and their website with pride. The logo is featured in two colors – light and dark, and are available for download here.
Goodie #2 – Get $5 credit for a positive review
We’re looking for current partners to give us a quick positive review to be used on our website, and social media. You will receive a $5 credit on your next monthly bill. To submit your review, simply create a ticket with Positive Review as the title. (Reviews must be at least 40 words in length.)
Goodie #3 – Sell Encryption, make full profit for 30 days!
We’re offering 30-day free trials for partners who have prospective clients looking for an encryption software for business. Sign up a new client, get first month absolutely free. This promotion is valid for one month worth of full profits made exclusively using Corporate Encryption To learn more about ExchangeDefender Corporate Encryption, click here.
ExchangeDefender gets featured on CBS, NBC, and Fox news
Yes – it’s true! ExchangeDefender has recently been featured on several U.S news outlets on the surge of new partners we’ve been experiencing since the covid-19 pandemic. Discover what was showcased below, and to experience the actual news coverage, please click here.
Cybersecurity firm, ExchangeDefender gets surge of new partners
Managed Service Providers seek to lower costs, and broaden IT service offerings
ORLANDO, FLORIDA, UNITED STATES, July 14, 2021 /EINPresswire.com/ — Orlando-based cybersecurity firm, ExchangeDefender has been experiencing a surge of new partnerships with Managed Service Providers (MSPs) across the United States. The security company has been servicing clients via channel partners for 22 years, and currently empowers 3,000+ partners worldwide. The ExchangeDefender partner program is unique in the competitive IT industry because it is absolutely free – there are no sign-up fees, or licensing fees for qualifying MSPs.
The rapid increase of MSPs comes as a result of the firm’s no-money down partner program that boasts award-winning cloud technologies in security, compliance, and business continuity. Managed service providers are able to apply for the partner program within minutes, get approved within 24 hours, and get full access to ExchangeDefender solutions – all with no upfront costs required.
“We knew that getting back to normal business was going to be extremely challenging after COVID, and we wanted ExchangeDefender to be the affordable option for MSPs to be able to lower their costs, while maintaining high quality IT solutions for their clients.” Vlad Mazek, ExchangeDefender CEO
Post-pandemic will prove to be difficult for businesses to regain traction, and profitability. We hope to build meaningful partnerships with MSPs who are looking to grow their business, while minimizing unnecessary IT costs that they normally incur with much larger providers.
About ExchangeDefender
ExchangeDefender is a cybersecurity company headquartered in Orlando, Florida. We specialize in email security, compliance, and business continuity solutions. ExchangeDefender has been providing IT solutions via managed service providers around the world since 1998.
For more information on ExchangeDefender, or to join the ExchangeDefender partner program, please visit our website to apply now!
Grow your MSP today with these award-winning solutions
ExchangeDefender has been providing email security, compliance, and business continuity solutions via Managed Service Providers since 1998. We believe in offering our partners exciting opportunities to build their MSP businesses with IT solutions that are profitable, flexible, and custom to fit their client’s needs.
Build an award-winning service portfolio with no upfront costs.
ExchangeDefender’s cloud technologies are distributed exclusively through our partner channel. Our commitment to your success is at the core of all we do. Joining us means you’ll be able to offer the following IT services instantly:
Advanced Email Security
ExchangeDefender PRO is a multi-layered security suite that protects users against SPAM, viruses, malware, phishing attacks, and more. The email security solution is compatible with all major email service providers – including Office 365, on-premise Exchange, and G-Suite for Business.
Data Encryption
ExchangeDefender Corporate Encryption enables users to send and receive encrypted messages by email, url, or sms. It is easy for organizations to quickly adopt, and also includes advanced real-time reporting with analytics.
Email Archiving and Compliance
ExchangeDefender Compliance Archive provides long-term email archiving, with unlimited tamper-proof encrypted storage. It includes powerful eDiscovery search, and helps organizations achieve email compliance with regulatory requirements established by IRS, FINRA, HIPAA, SOX and SEC.
Email Outage Protection
Yes, that’s right – say goodbye to email outages. Plus, how many other service providers do you know that offer this type of email continuity solution? ExchangeDefender Live Archive enables users to send and receive email during service outages from Outlook and Gmail.
File Sharing with Unlimited Storage
ExchangeDefender Web File Server is a professional file sharing software that offers secure sharing, and management of information. Web file sharing makes it easy for teams to share documents without having to rely on email, or old file servers. Provide your clients with the oversight and security of their most precious asset, their data – for just a few dollars.
Managed Email Hosting
ExchangeDefender empowers our partners to offer a secure full-service email hosting solution using the latest Hosted Exchange. Partners are able to provide clients peace of mind with professional email that is managed, supported, and secured by email experts.
Become an ExchangeDefender partner today!
Membership is free, you can cancel at any time. Enjoy full access to all of our solutions within minutes after being approved! – APPLY NOW –
NEW: ExchangeDefender SPAM Manager Desktop App
We have been working on something cool based on the feedback from our clients. It’s a multi-platform app (Windows, Mac, Linux) that reminds you to check your SPAM, and when you do the message is just one click away – making it just as productive as Outlook & Outlook Web App.
It’s also a lot more secure.
Our portal remains the #1 way clients interact with ExchangeDefender at https://admin.exchangedefender.com. Most people already have it bookmarked. But for those that need a little extra push, a reminder (every 5/15/30/60 minutes) that there is SPAM waiting, a desktop notification, a secure way to access, read/reply/forward/delete the message – for you we have the ExchangeDefender SPAM Manager app:
If you have users relying on the legacy ExchangeDefender Quarantine Email Reports, this is it’s new secure version.
We are currently wrapping up beta testing the app across all three platforms, if you’d like to take a look please open a ticket at https://support.exchangedefender.com and we’ll send you the link!
Essential file sharing tips from the professionals
When file sharing via the cloud became the norm, it revolutionized how we collaborated, and how we got business done. File sharing enables numerous people to have access to the same file(s), and be able to read, view, modify, or print it. Storage included, file sharing allows you to share files with anyone, and is the most common way to share large files. The increase ease of collaboration has made it easy for us to forget that the information we share at work must be handled with great care due to its sensitive nature. To make sure you’ve got the essentials to share safely, we asked our file sharing professionals what they think is most important when it comes to sharing via the cloud with others.
#1 – Use a secure file sharing platform
This tip is probably the most important. You’ll want to choose a secure file sharing service that is enterprise-grade had offers end-to-end encryption. This level of security will keep hackers away, and prevent them from stealing or viewing your data. ExchangeDefender’s professional file sharing software allows users to upload, manage, and share files securely using 128bit encryption for data protection. It also offers security settings for users, and advanced security controls for administrators.
#2 – Set permissions on your files and folders
It is crucial for administrators to control access to files and folders that include both important business information, and confidential client information. A good file sharing platform will allow you to apply restrictions or rules to files or groups of people. This will limit the information from being viewed or shared by the wrong individuals. Essentially, admins can control access by creating restrictions as to what a user can do, like the ability to view, download or delete files. ExchangeDefender Web File Server enables you to password protect a library, set automatic expiration dates, and even receive email notifications when new files have been added by coworkers, or downloaded by your clients.
#3 – Always check the file activity
Just like you check your bank account daily, or every few days – you’ll want to check the activity occurring inside of your file sharing software. Make it company policy to run an audit on your files weekly to see who has been accessing company resources. Reviewing your library frequently will allow to stay on top of the permissions you’ve set, and also determine whether certain files are no longer needed. A great file sharing system should give you detailed access to security and activity logs – this way you can instantly know who did what, and when.
#4 – Train employees on how to share
No doubt you’ll want the actual software to be easy to use, and the ability to quickly adopt for the whole organization. The next step after is to train and educate your coworkers on the importance of file sharing sensitive information at work. There are many risks associated with mishandling confidential information that could cause the company, or your client a lot of damage. Be sure to create clear rules on appropriate ways to share information with external parties. A good way to get everyone on board, is once you’ve invested in a secure file sharing software of your choice, have a lunch and learn together and go through the main features and daily functions you’ll be using.
#5 – Keep it in the cloud
At this point, everything that’s new is located in the cloud and its for good reason. The Cloud makes things easy, much easier. A quick implementation is crucial for the office, and a cloud solution is the way to go to make that happen. The right file sharing service will provide your workplace with the perfect setup that is easy to use, manage, and experience growth.
ExchangerDefender Web File Sharing makes it easy for teams to share documents without having to rely on email, or old file servers. Try for 14 days free!
Law firms big target for hackers, but why?
Law firms are having a hard time adopting new technologies, and it’s causing them to become soft targets for hackers. The legal industry is vulnerable to cyber-attacks more than most other industries for several reasons. To be fair, 7 out of 10 businesses are unprepared to deal with a cyber-attack. For cyber criminals, the legal sector is a very lucrative target – and today, we’re going to explore the main reasons why cyber-attacks are on the rise.
Cybersecurity is not a priority
First, law firms have not really taken cybersecurity that seriously, it is more like an after-thought despite the rise in cyber-attacks. It’s not that lawyers don’t believe in security; it is just that it is not currently a priority. The cyber-attacks that are used the most against law firms are ransomware, malware, phishing scams, data breaches, and hacked email accounts. Hackers know that lawyers make great money, and would pay any ransom to get their data back to save their practice. Phishing scams are rising incredibly this year due to its success rate of stealing login and account information. Data breaches are normally a result of a hacked email which has been accessed (in many cases) by phishing scams, or superficial passwords.
Valuable information is worth stealing
Second, law firms handle a lot of sensitive information, and often information that could be incriminating. Imagine large quantities of valuable and quality documents filled with business strategies, financial information, and health information available at the fingertips of a cybercriminal. For hackers, law firms hold a gold mine of information that can be resold on the black market for high profit. Unfortunately, only a third of lawyers use an encryption software to secure their information. Only 25% of law firms use two-factor authentication to verify user identification.
Their website is not secured
Have you ever gone to a website and realized that it was “unsecured”, and got this uneasy feeling? When a website is not secured, it is not providing a secure connection to its visitors. Unsecured websites are prime targets for hackers because it’s easy to infiltrate or intercept information that is transmitted through the website. Legal firms with websites that are labeled “unsecured” should immediately fix this issue by gaining an SSL certificate, to ensure an encrypted (secure) connection.
Untrained employees
The likelihood of an untrained employee opening a spear-phishing email is about 70%. This staggering majority makes it easier for hackers to gain access to valuable information. In fact, it is one of the biggest threats to any law firm as 90% of all data breaches are caused by an employee mistake. It is critical that the legal industry makes security training a priority, since hackers target a firm’s weakest link – its people.
Looking to secure your law firm? Discover ExchangeDefender PRO – our advanced email security suite that protects against email-borne threats and advanced attacks.
5 security tips that every MSP should share with clients
There are tons of risk factors when owning a business, and one of the least prioritized is that of cybersecurity. Small businesses are the prime target for hackers because they have the least resources, and least awareness for the need for security. About 50% of all cyber-attacks target small businesses specifically because they are deemed as “soft” targets. Whether you land a new client or not, it is important for us as managed service providers to stress the importance of security by sharing tips on how to protect a business – no matter the industry.
Get protection (Security)
Many small businesses don’t have a dedicated IT person or department to handle the technology aspects of the business. The best advice is to find an affordable cyber security service that can provide protection against cyber threats such as phishing emails, viruses, and malware. Getting an enterprise-grade security suite will combat identity theft by blocking phishing and spoofing, by adding authenticity to your mail messages, and by eliminating worthless traffic from your inbox. A great email protection should be compatible with all major email service providers – including Office 365, on-premise Exchange, and G-Suite for Business. A managed service provider can provide a multi-layer approach to provide the strongest defense to protect your business.
Think before you click (phishing)
In 2020, the FBI named Phishing as the most common type of cybercrime to affect businesses, doubling from the years before. It is not that your employees are haphazardly clicking things in their email. (Although this happens occasionally too!) They are being duped by cleverly made emails presumably sent by reputable companies that we normally trust. What is important to note here is the trust factor – users become victim to phishing scams by emails that appear to be coming from amazon, google pay, and even Microsoft.
To combat Phishing, you’ll want to get Phishing protection – it is normally included in any enterprise-grade email security suite, like ExchangeDefender PRO.
Change your passwords (frequently)
You have heard this a million times, we know – but it is extremely important. We tend to use the same 4 or 5 passwords over and over for our login credentials. These weak passwords can have serious consequences for a small business, and is normally a precursor for a data breach.
The solution for this is simple, a password manager. A password manager is a secure, encrypted app that keeps tracks of your passwords for different websites so that you don’t have to remember them on the spot. A password management solution would allow you to create super strong passwords that are longer than eight characters, making them harder to guess, and even harder to hack.
Get encryption (keep your data secure)
As a corporate encryption provider, we fully understand that business have a hard time understanding the dire importance of securing their data. The way we pitch it is: would you still have a business if all of your company and client’s information got exposed to the public? We’re talking financial information, health information, business strategies. In most cases, our clients say ‘absolutely not!’. The main reason why businesses don’t use encryption is because they think it would be too hard to actually use, and to implement. The good news is that – this is simply not true! Protect your organization, and protect your customers, get encryption today.
Backup your data (emails, files, documents etc.)
Recent surveys revealed that 51% of businesses questioned had no disaster recovery plan whatsoever to combat the coronavirus. Do you have a backup plan? It is crucial that you Save, and store your data somewhere safe. Most companies without a business continuity plan who suffer a major data disaster go out of business within twelve months. All of your communications, your company emails – should be stored in a long-term, tamper-proof storage for compliance and backup reasons. Company files and word documents should be stored in the cloud, with unlimited storage and 24/7 secure access. You’ll want to sign up for a file sharing software for business that is affordable, and easy to use – we recommend Web File Server.